2012: Shine Awards - MaXXX Black Named Best Adult Store in Australia!!

from the archives

Well, it has been a HUGE week here at MaXXX Black….

The Christmas trees went up, and Bruce has spent hours creating a Christmas dream all the way up the stairs at the stores entrance – our theming is all gold and glitz and royal purple and it’s just divine!! We really love to get into the holiday spirit in-store and this year is no exception. We’re even bringing in dozens of new items just so you can spoil the one (or ones) that you love.

But even bigger than Santa is the news  that MaXXX has been awarded the 2012 Eros Shine Award for Best Independent Adult Store in Australia!!  That’s right, not just Sydney or the Inner West, but the WHOLE country!


Bruce and Heidi looked gorgeous on the night, which was held at the Melbourne International Convention Centre.

The awards were a peer and public-voted affair, with the winners needing a majority of judges and the Australian public voting for who they thought deserved the evenings accolades.

We can’t thank our fans, our friends, partners and supporters enough for the honour. We absolutely love being a part of your sex life, and we are thrilled to bits that you like us back.



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